Philadelphia, PA - Let the snow fly in South Philly! For the first time ever, Gilson Snow will bring their annual summer outdoor festival and rail jam to Philadelphia. Gilson Summer Snow Day will pop up at Xfinity Live! on Saturday, July 16th, with real snow, snowboarding competitions, ice carving, ski artist showcase, apres-ski lodge, live music, 50+ drink samples, games, and the Knoebels Kids Zone with rock climbing, bounce house and more.
Gilson Snow celebrates 10 years in business by expanding this event to the Greater Philadelphia region. The event starts at 1 pm for VIP ticket holders and 2 pm for general admission. A portion of proceeds from this unique event will help support two non-profits, Carve for Cancer and Share Winter Foundation.
“We’re proud to be coming up on our 10th anniversary of starting this company in Pennsylvania,” said Gilson Snow CEO and Co-Founder Nicholas Gilson. “The Susquehanna River Valley has been an amazing place to live, work and grow our company. After meeting the folks at Xfinity Live! In South Philly, and seeing their amazing venue - we knew we had the perfect location for our first Summer Snow Day away from our facility.”
Gilson Summer Snow Day began in 2017 at Gilson’s headquarters in New Berlin, Pennsylvania. She was designed as a way of giving back to the local community. Over the years, the event has grown to the point where Gilson is ready to expand its Summer Snow Day experience by hosting two events this year: The first Summer Snow Day of 2022 will be hosted at Xfinity Live! Located in the heart of South Philadelphia on Saturday, July 16th. The second will be hosted as the 6th annual original Gilson Summer Snow Day at their headquarters located in the Susquehanna River Valley on Saturday, August 13th.
Gilson had looked at various locations to launch their first off-campus Summer Snow Day experience, including Denver, Boston, and Los Angeles; however, they ultimately decided to land at Xfinity Live! in Philadelphia.
“We are excited to partner with Gilson to host Summer Snow Day,” said Xfinity Live! Director of Operations Justin DeSalvo. “Xfinity Live! has hosted many events over the past ten years, but this is one of our most unique events. It will be awesome to bring this winter sports version to the Stadium District.”
For the first Gilson Summer Snow Day at Xfinity Live!, festival-goers will find a full day of fun in the great outdoors, including the snowboard and ski artist showcase, snowboard and ski rail jam competition on real snow, après-ski Lodge in Victory Beer Hall, ice carving, Philly Time Machine/ DeLorean Time Machine Inspired by Back to the Future, live music from Matt Freedman and The Herd, multiple stages, DJ and rail jam watch party, drinking games, and other surprises. This family-friendly event will include Koebels Kids Zone with rock climbing, a bounce house, and more for the kids.
Tickets are $45 for General Admission, including GA access to the festival grounds, souvenir tasting glass, and free samples of the 50+ craft beers, wines, ciders, and spirits. VIP tickets are $65 and include VIP early access, tasting glass, lanyard, and souvenir Gilson 12oz. Cup, 20% off the Gilson Store, two full-size drink tickets, and free samples of the 50+ craft beers, wines, ciders, and spirits. Ultra VIP tickets are all perks of the VIP tickets, plus access to the Ultra VIP Only Access to the indoor mezzanine buffet and a four-hour exclusive open bar.